content development
Partnership design
Whether creating short compliance training, jaw-dropping communications trailers or scenario-rich behaviour change programmes with blended face-to-face workshops, we believe in partnership by design. Every project starts with the same premise: the best course can only be designed with the trusted input of both our clients and our team.
Creativity
Creative thinking is at the heart of everything we do. Communications trailers via mobile phones, awareness training through viral videos, user generated training on an organisation’s intranet wiki: the sky's the limit when you approach learning outcomes with innovative thinking. The model works - we’ve been winning awards for our creative thinking every year since 1998.
Process
Rigorous process and quality assurance procedures underpin every part of the design and development. Our development process is completely transparent to our clients so that there are no surprises.
Even our reporting structure is designed around the client …because after 20 years in the business, we know that everyone has their own preferred method of communication.
Tools to the rescue
Advanced tools make the development times increasingly shorter. You always know where your project is at with our online content review, real-time reporting and instant script to screen builds. And if you were worried about that roll-out to 24 countries, localising your courses for three different types of French can be done with click-and-type ease.
All content has creative potential. It takes some rigorous thinking to get it right, to make it really appeal, then you've got people hooked :
Complex, many-threaded scenarios reflecting real life situations
NCSL >>
12 scenario-based dilemmas
BBC Editorial Policy >>
Immersive role-play
BBC French Experience >>
The whole story told in 90 audio interviews
Reed Elsevier >>